A LinkedIn summary that makes recruiters reach out.

The field allows 220 characters, and using most of them is an advantage - every word is searchable by recruiters, and the extra room lets you say who you help rather than just what you're called. Front-load the important part, because truncation happens at around 60 characters in feeds and comments. What survives that cut should still make sense on its own.

Almost always. LinkedIn already displays your title under your current role, so repeating it wastes the most valuable line on your profile. The headline works harder when it states the outcome you produce or the audience you serve - that's what makes someone click through from a search result full of identical job titles.

Three to five short paragraphs, roughly 200 to 400 words. Only the first two lines show before the 'see more' link, so those have to earn the expansion - open with something specific rather than a summary of your career. Write in first person; third-person bios read as corporate and get skimmed.

They read it after the headline has earned their attention, and mainly to check that the profile is a real person with a coherent story. Its bigger function is search: the About section is indexed by LinkedIn, so the skills and terms you include affect whether you appear at all. A profile with a strong headline and an empty About tends to get found and then passed over.

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