Dan S.

Co-Founder and CEO

Dan S. is Co-Founder and CEO of gik.ai, where he leads product, strategy and growth for a marketplace of more than a hundred business writing services, each delivered as a ready-to-use draft for a flat fee. His career spans more than two decades across software, SaaS and digital growth. He started as a developer and product manager at a global enterprise software company, then founded and led startups for over a decade, managing multi-million-dollar growth budgets across paid media, SEO and analytics. He went on to lead digital demand generation for an enterprise cybersecurity company and to serve as CMO of a SaaS personalization platform. In recent years his work has centered on embedding AI into how businesses actually operate: research, planning, content and execution. gik.ai is the result, built on one belief: small businesses deserve the same quality of writing large companies pay agencies for. He has also mentored and judged at hackathons and lectured on marketing psychology.